The product has been designed in participation of former members of CNET Content Solutions engineering team. At CNET Channels we created, supported and extended the in-house content management system in which a factory processes, distributes on daily base content for more than 4000 over the world on more than 16 languages.
Principles which were used for CNET Channel Content solutions in-house software have been elaborated in "Extra.RU" project back in 2000. At that time the Extra.RU team created a web system, which enables collection, processing and distribution via web services product description for over 20 major consumer categories, including IT, photo-video, white goods, construction services, clothes and more. Together with Microsoft, Intel and Russian leaders of business automation software 1C and torg.ru we created CommerceML and since that time 1C software's got XML data exchange system.
Since that time we are working to fill the gap between real life and Internet technologies by providing familiar for user with Internet usage habits the unique and convenient user.
Modern shopping = informed choice
Nowadays, people have habit to use Internet at home and "on the go" to make an informed decision.
Online retails offer affordable prices and thus they compete with retail stores. As result, Internet shopping is growing but retail stores are getting hard time to survive.
This is why and where Know2Buy comes on the scene!
Know2Buy is a smart retails solution. While it enables wide choice, flexible time based and location based offers, it still offers "to see", "to touch", and "to feel" the product. Thus Know2Buy platform combines strong business sides of retails and e-tail businesses.